Stylish and consistent - the new variety
Based on a cross-collection story, we developed a range of products with surprising functions in a consistent, brand-typical design language. The MINI brand's high standards of creativity and quality are reflected in the special materials, the attention to detail and the exhaustion of production possibilities.
High-quality and sustainable - a real statement
For a coherent overall impression, we developed a uniform packaging design that combines both sustainable, functional and design aspects.